Bassmaster Angler of the Year Championship in Sturgeon Bay

The top 50 Elite Series anglers are in Sturgeon Bay this week for the Toyota Bassmaster Angler of the Year Championship.  We have talked plenty about the fishing portion of the tournament, but how about from the business perspective.  We talked with Michael Mulone, Director of Events and Tourism Partnerships for B.A.S.S, and we asked him what will make this tournament a success…

On Saturday, all 50 anglers will participate in Bassmaster University, which will take place during the day at Center Pointe Marina.  Anglers, including former AOYs Kevin VanDam, Michael Iaconelli and Skeet Reece, will be available for meet-and-greets, bass fishing advice and seminars.  Saturday is also Bassmaster Fan and Military Appreciation Day.  Mulone says that all activities on Saturday are free….

Takeoffs will be held at 6:30am and afternoon weigh-ins will be held at Center Pointe Marina at 3:15pm.  Fishermen are competing for more than $1 million in payouts and coveted berths in the 2016 Bassmaster Classic.

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