When you’re trying to raise a large amount of money, having a goal gives participants something to shoot for. Ans so it is with the United Way of Door County. Fresh off its best fundraising campaign ever, an effort that all but met the goal of $457,000, the organization has a new target in mind. Executive Director Amy Kohnle explains how the number was determined…
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Kohnle says every year is a new experience because donors come and go and the individual level of giving fluctuates. However, the needs of the member agencies, reflected in the annual goal, is the driving force behind the campaign…
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By the way, the United Way will be out to show how “hairy” fundraising can be. During the campaign kickoff program, Kohnle announced that a beard growing contest, under the direction of Dina Boettcher, will be part of the 2012 fundraiser.
