The Door County Visitor Bureau says recent media coverage in some major midwest publications is helping generate increased awareness of the county as a premier vacation destination. Jon Jarosh, Director of Communications & PR for the visitor bureau, says a variety of public relations initiatives are being used to generate editorial stories about the county & the effort is working…[audio:http://wdor.com/wp-content/uploads/2013/08/N1312.mp3|titles=Jon Jarosh]
Jarosh says journalists are being brought to the county on a regular basis in order to keep the Door County story on the minds of millions of potential visitors…[audio:http://wdor.com/wp-content/uploads/2013/08/N1313.mp3|titles=Jon Jarosh]
The public relations program has paid off in recent years with published stories & articles providing an estimated eight million dollars of PR value for Door County.